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Awarded contract
Published 17 Mar 2026

Digital Behaviour Change Reward Programme

Buckinghamshire Council · South East

Key facts

Contract value
£122,685
Awarded
01 Jan 2026
Contract starts
01 Jan 2026
Contract ends
31 Dec 2028
Procedure
Below threshold - limited competition
Buyer type
Local government

Awarded to

SupplierValue
BETTERPOINTS LIMITED£122,685

Description

Buckinghamshire Council is seeking to commission a behaviour change digital reward programme that takes a forward-thinking, technology enabled approach to promoting positive lifestyle changes. The programme will take a systems-based approach to behaviour change which works across active travel and health, recognising shared aims of encouraging people to be more active to tackle obesity. Incentivising and rewarding people for making healthier lifestyle choices and sustaining them in the long-term.

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