Marketing Services
Transport for Greater Manchester · United Kingdom
Key facts
- Contract value
- £98,000
- Awarded
- 13 Oct 2024
- Contract starts
- 13 Oct 2024
- Contract ends
- 13 Apr 2025
- Procedure
- Single tender action (below threshold)
- Buyer type
- Utilities & transport
- Source
- Contracts Finder
Awarded to
| Supplier | Value |
|---|---|
| THE BEHAVIOURS AGENCY LIMITED | £98,000 |
Description
Transport for Greater Manchester undertook a 3 quote exercise for a discreet, low value, time-bound marketing consultancy services. This includes development of a strategic marketing framework, including - Define commercial objectives; - Define audience and behavioural personas; - Define behavioural change plan; and - Marketing strategy including messaging and channel framework.
and management of a specific marketing campaign, including; Campaign ideation and concepting; Asset creation; and Campaign toolkit including messaging, graphics and channel templates.
Categories (CPV)
- 79342000 Marketing services
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