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Awarded contract
Published 22 Sep 2025

Outreach & Lead Generation for the Global Growth Programme

WEST MIDLANDS GROWTH COMPANY LIMITED · West Midlands

Key facts

Contract value
£72,000
Awarded
11 Sep 2025
Contract starts
14 Sep 2025
Contract ends
31 Mar 2026
Procedure
Below threshold - open competition
Buyer type
Local government

Awarded to

SupplierValue
Scalerr Ltd£72,000

Description

The West Midlands Growth Company (WMGC) is the West Midlands Combined Authority’s (WMCA) designated investment promotion agency and destination management organisation. It attracts businesses, capital, visitors and events to the region to deliver economic growth, increased productivity, employment opportunities and a better quality of life for those that live and work here. WMGC’s role is to support with the delivery of the WMCA’s economic strategies, including the Plan for Growth, and the delivery of the ambitions of local places. It utilises its partnership of the public, private and academic sectors to deliver the greatest impact for the economy, local businesses and communities. The WMGC is owned by the WMCA and its constituent members, with governance that includes private sector partners. wmgrowth.com To support the next phase of the programme (Global Growth Programme 3.0), we are seeking to appoint a third-party consultancy to design and deliver a lead generation campaign targeting foreign-owned tech companies (with a minimum of 10% foreign ownership). While the campaign will promote the West Midlands as a key entry and growth point, we are not solely focused on businesses new to the UK. Companies already operating in other parts of the UK are also within scope.

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