Mobile Locational Analytics Data 2024

1.3 Description of scope/Specification

1. Historic England is looking to purchase data collected through mobile platforms and other digital hardware to produce research for the Cultural Heritage Capital Programme (CHC). We need data for informed decision-making using locational analytics from mobile devices and other sources. The successful candidate will provide data and insights on movement patterns, visitor frequency, dwell time, and where visitors are residentially from.

2. The research aims to explore the use of data from mobile devices and other sources for alternative sampling methods in economic valuation. The collected data will be used for econometric analysis and descriptive statistics.

3. There must be scope for 15 separate heritage sites to be analysed. More will be preferred. Essential data on movement patterns, visitor frequency and where visitors are residentially from should be available for at least 5 heritage sites when the contract start date. All heritage sites will be expected within 28 calendar days of the starting date. If availability exists to change these locations afterwards, such time limits will not contain them.

4. The successful candidate will be awarded up to ?50,000 (including VAT) for the services pretraining to this tender. Not all of this funding must be used. If a candidate suggests a bid above ?50,000 the bid will automatically be disregarded. The price of the service will be considered as part of the 'Most Economically Advantageous Tender'. The award criteria in full can be seen in full in section 3.1.

Data:

5. Historic England must be able to use the data for aggregated and statistical analysis purposes. The findings from the statistical analysis will be published. Graphical representations of aggregated data may be published.

6. Data should be provided in forms which allow further manipulation (e.g. SPSS, CSV or Execl files). Any additional mapping or access to software would also be welcome. Data will be shared internally within the organisation.

7. The successful candidate must provide details on how long access to the data will be provided and how far back data can be viewed. The platform must also provide information on how quickly new data will be updated.

Required Data -

8. Failing to provide the required data will result in automatic withdrawal of the tender.

9. The number of visitors: This data is necessary to understand how many visitors are visiting a defined geographical area of the researcher's choice.

10. Visitor origin data (minimum MSOA level or equivalent geographical region): This data provides information on where visitors are coming from.

11. We will require at least 1 year of data for each site. The methodological approach of collecting data must allow us to see what has happened for at least one year prior to the award of this contract.

Optional Data:

12. Optional data is not...

Additional information: Suppliers interested in this opportunity should register at https://in-tendhost.co.uk/historicengland/aspx/Home in order to express interest and download documentation.

Is a Recurrent Procurement Type? : No