2023-671 AHDB In-Market representative for the GCC (covering Dairy products)
Agriculture and Horticulture Development Board · West Midlands
Key facts
- Contract value
- £390,000
- Awarded
- 25 Jun 2024
- Contract starts
- 31 Jul 2024
- Contract ends
- 01 Aug 2028
- Procedure
- Open procedure (above threshold)
- Buyer type
- Central government
- Source
- Contracts Finder
Awarded to
| Supplier | Value |
|---|---|
| Crown HouZe Events Co LLC | £390,000 |
Description
The objective of this tender exercise was to develop the markets outside of the UAE as those are the ones with the most growth potential. Ie) Saudi Arabia, Qatar, Kuwait etc. The successful representative will be responsible for delivering an agreed strategy, including delivering agreed promotions and events, an online and social media channel strategy, and connections and networking with potential customers and exporters for British Dairy. The aim is to increase awareness to help drive value and volume sales. The successful representative will be expected to:
• Liaise closely with the AHDB Dairy Exports team, to agree and update on activity and provide the latest market intelligence and insights • Identify and develop priority markets Saudi Arabia, Kuwait, Qatar To be located in an agreed market in GCC with a preference for Saudi Arabia but not exclusive to. • Effectively maintain and build new relationships with relevant contacts in the GCC Where appropriate, work jointly with them to increase market exposure and demand for British dairy products. • Devise and implement effective local strategies to promote British dairy products aimed at increasing awareness and brand loyalty. • Devise and help implement online and social media strategy in conjunction with AHDB Dairy & a social media company to raise awareness of British Dairy products. • Support in-market exhibition activity. • Liaise with AHDB staff in areas such as media, PR, digital. The contract has a start date of the 1st August 2024 for an initial 2 year period, with the option to extend 1+1.
Categories (CPV)
- 79342000 Marketing services
Similar open tenders
Employment Readiness and Progression Support Service - Portsmouth 2026
Location: South EastBuyer: Portsmouth City Council
Open tenderCloses 3 Dec, 202628 daysValue £470.00kSource Find a TenderPortsmouth City Council ('the Council') is inviting tenders from suitably qualified Providers to provide a specialist Employment Readiness and Progression Support Service for adults aged 18 and over who have a learning disability and/or are autistic or self-identify as neurodivergent. The Contract will commence on 1 A
Tree Survey Services
Location: South WestBuyer: University of Exeter
Open tenderCloses 19 Nov, 202614 daysValue £45.00kSource Find a TenderUniversity of Exeter invites bidders to submit a quotation for the provision of tree survey services across the Exeter property portfolio. The purpose of this contract is to undertake a planned programme of tree inspections and condition surveys to support the ongoing management of our tree stock and associated health,
QMS Strategic Partner
Location: East of EnglandBuyer: Mid and South Essex NHS Foundation Trust
Open tenderCloses 1 Dec, 202626 daysValue £3.00mSource Find a TenderMid and South Essex NHS Foundation Trust is seeking a Strategic Improvement Partner to support the co-design, implementation and embedding of an organisation-wide Quality Management System (QMS), including improvement capability, leadership development and sustainable skills transfer.
Leeds Culture Strategy Renewal
Location: Yorkshire and the HumberBuyer: Leeds City Council
Open tenderCloses 3 Jan, 202759 daysValue £50.00kSource Find a TenderThe procurement has been established to appoint a consultant (or consultancy team) to develop a new city-wide Leeds Culture Strategy 2027-2037 on behalf of Leeds City Council, with funding stakeholders Arts Council England and Culture Consortium Leeds. The strategy will provide a shared long-term vision for culture and
RHOI: Ymgyrch Marchnata Integredig, Cyfathrebu a Newid Ymddygiad / Integrated Marketing, Communications and Behaviour Change Campaign
Location: WalesBuyer: Awdurdod Parc Cenedlaethol Eryri
Open tenderCloses 30 Nov, 202625 daysValue £35.00kSource Find a TenderMae RHOI wedi cael ei ysbrydoli gan lwyddiant CopenPay ac mae'n rhan o'r dull rhyngwladol ehangach DestinationPay. Mae'r egwyddor sylfaenol yn syml: anogir pobl i wneud rhywbeth cadarnhaol ar gyfer y lleoedd maen nhw'n ymweld â nhw ac, yn gyfnewid, derbyn gwobr gan fusnes neu sefydliad sy'n cymryd rhan. Bydd y rhaglen
Footways Maintenance Survey (Lot 3) (2027)
Location: South EastBuyer: West Sussex County Council
Open tenderCloses 16 Nov, 202611 daysValue £60.00kSource Find a TenderWest Sussex County Council are seeking to and identify suitably qualified and interested organisations to obtain road condition data for the highway network for footways and remote cycleways during 2027.