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Tenfell
Awarded contract
Published 12 Sep 2023

Digital Marketing Services - Paid Social Media Advertising - AWARD

Northern Trains Ltd · United Kingdom

Key facts

Awarded
03 Sep 2023
Contract starts
06 Aug 2023
Contract ends
06 Aug 2025
Procedure
Negotiated procedure
Buyer type
Utilities & transport

Awarded to

SupplierValue
CREATIVERACE LIMITED—

Description

Northern Trains Limited (Northern) are looking for an Agency partner to provide Paid Social Media Advertising services to raise awareness of Northern and drive traffic to the Northern website: https://www.northernrailway.co.uk/ and the Northern app. Northern are a rail company who encourage Leisure and Commuter customers to "Go Do Their Thing" across the North of England. In a typical year, Northern operates a mix of brand-led, seasonal, and tactical campaigns, utilising the sophisticated pricing, targeting and customer persona data at its disposal. Northern is the largest rail company in the North of England, carrying 1 million passengers daily to over 540 destinations. With a fleet of new and refurbished trains, a pipeline of innovations across the entire customer journey and recent gains in brand measures, Northern has fertile ground for growth and a compelling story to tell. We strive to be outstanding in everything we do. We want to work with people who are committed to delivering the highest possible level of performance in everything that they do. We want to work with a partner who is open to ideas, to collaboration, to challenges and to new ways of thinking. In addition to asking all those things of us.

Categories (CPV)

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