SE1072 This Girl Can PR & Comms
Sport England · East Midlands
Key facts
- Contract value
- £399,000
- Awarded
- 03 Mar 2023
- Contract starts
- 30 Apr 2023
- Contract ends
- 31 Mar 2025
- Procedure
- Call-off from a framework agreement (framework)
- Buyer type
- Central government
Awarded to
| Supplier | Value |
|---|---|
| 23red | £399,000 |
Description
The supplier will be able to drive positive media coverage that supports Sport England's integrated behaviour change campaigns and communications, including but not limited to This Girl Can and Join the Movement. This includes identifying opportunities to generate media coverage, creating materials, briefing and events and securing media interest with key journalists, publications and programmes.
There will be a mix of day-to-day press office support as well as larger campaign spikes (anticipated up to three a year) and the supplier will be expected to work flexibly throughout the contract to deliver maximum value.
The procurement was advertised via the RM6125 - Campaign Services framework via the CCS Bravo portal and awarded to the most economically advantageous tender (MEAT)
Categories (CPV)
- 79416000 Public relations services
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