Competitor marketing communications monitoring: Retail Finance Services Sector
National Savings and Investments · London
Key facts
- Awarded
- 01 Aug 2022
- Contract starts
- 26 Aug 2022
- Contract ends
- 26 Aug 2025
- Procedure
- Open procedure (below threshold)
- Buyer type
- Central government
Awarded to
| Supplier | Value |
|---|---|
| ADVERTISING INTELLIGENCE LTD | — |
Description
National Savings and Investments (NS&I) requires a supplier to provide NS&I with an online cloud based service that monitors the marketing communications activity of NS&I's competitors in the retail financial services sector.
We track our share of voice and competitor activity by media channel on a monthly basis. This information informs our marketing strategy and planning for the year.
We are looking to award a new contract (up to 3 years) with a supplier that can provide a granular level of detail of our competitors' marketing activity; using an online system that we can easily and efficiently access direct.
Our budget allocation for this service is approximately £75,000 excluding VAT over the three year term.
For more information and to access the tender documentation, please visit: https://app.panacea-software.com/nsandi/Login.aspx
Categories (CPV)
- 79310000 Market research services
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