BTA1742 - Provision of Revenue Based Gift Cards
British Tourist Authority t/a VisitBritain/VisitEngland · West Midlands
Key facts
- Estimated value
- £7,500,000
- Contract starts
- 16 Oct 2022
- Contract ends
- 16 Oct 2023
- Procedure
- Other -
- Buyer type
- Central government
Description
This is Future Opportunity is to commence market testing for the provision of a Revenue Based Gift Card supplier.
VB is looking for a Gift Card provider that offers a sale and redemption solution of Gift Card products for the tourism industry.
VB would sell and redeem the Gift Card (B2C) on its e-commerce site (VB Shop) and in addition, we are looking for a Gift Card provider to facilitate the sale and redemption of Gift Cards in the B2B space through its existing network of partnerships.
The VB Gift Card would have approximately 30-40 key attractions across the UK and be available as a minimum in the UK domestic market, and potentially in the international markets.
VB would like to sell the Gift Card through its VisitBritain shop online platform (B2C) and also would like the VB Gift Card to be sold to the corporate/incentives markets/shopping centres/3rd parties (B2B).
We would be interested in respondee's views on the minimum contract period to ensure commercial viability, particularly with breakage.
The market should note that the estimated contract value cannot be quantified at this stage, therefore this estimated range for this 'concession' contract is £0.01 - £7,500,000.
To register your interest in this potential opportunity, and to participate in the Prior Information Market Testing, please register using the following link:
https://visitbritain.force.com/s/Welcome
Intererested suppliers MUST firstly complete and return the Mutual NDA. Upon completion, VB will provide these suppliers with access to VB shop financial information. Finally, interested suppliers must then complete & return the Market Testing Questionnaire no later than 16:00pm on Friday 19 August 2022 on via the Atamis eSourcing portal.
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