CTQ2023-03 Thought Leadership
Chwarae Teg · United Kingdom
Key facts
- Contract value
- £21,600
- Awarded
- 17 Apr 2023
- Procedure
- open
- Buyer type
- Other public body
- Source
- Sell2Wales archive (Open Contracting)
Awarded to
| Supplier | Value |
|---|---|
| Millrace Marketing | £21,600 |
Description
Scope of requirements – Brief1. Develop 10 Thought Leadership pieces using experts within the Equality, Diversity and Inclusion sector in Wales. These thought leadership pieces will be in the form of interviews, articles and videos clips. They need to be ED&I predictions, talks about current trends and the impact that Chwarae Teg has had on driving equality.2. Run a series of interviews x5 with expert business leaders within key sectors within Wales to establish their successful journey with ED&I, the business outcome and the key impact is has had on their business. These should be interviews and video snippets.Key Deliverables:1. Create 10 engaging articles from 10 different experts that Chwarae Teg can use across their website, social media and marketing collateral.2. Source key ED&I contacts within Wales that have high profiles and are respected within the sector.3. Ensure the 10 thought leadership experts and the 5 x business leaders are ethically diverse, gender diverse and are of high calibre in their sector.4. Must develop engaging thought leadership content (e.g., Opinion, stats, trends, examples, Quotes, Video/Interactive Content from Respondents)5. Must develop business leader expert opinion from own experience working within an organisation that has embraced the ED&I journey and is willing to be interviewed and give business information about their progress, outcomes and ROI.
Categories (CPV)
- 79000000 Business services: law, marketing, consulting, recruitment, printing and security
- 79310000 Market research services
- 79340000 Advertising and marketing services
- 79341000 Advertising services
- 79342000 Marketing services
- 79411000 General management consultancy services
- 79413000 Marketing management consultancy services
- 79415000 Production management consultancy services
- 79415200 Design consultancy services
- 79416000 Public relations services
- 79416100 Public relations management services
- 79416200 Public relations consultancy services
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