Marketing Segmentation for Policing
COLLEGE OF POLICING LIMITED · West Midlands
Key facts
- Contract value
- £48,375
- Awarded
- 27 Apr 2022
- Contract starts
- 05 May 2022
- Contract ends
- 30 Sep 2022
- Procedure
- Call-off from a framework agreement (framework)
- Buyer type
- Education
Awarded to
| Supplier | Value |
|---|---|
| Bloom Procurement Services Ltd | £48,375 |
Description
The College is looking to better connect with its audiences across policing. As part of this ambition, we need to better understand the distinct segments in the policing market, their attitudes, behaviours, and demographic identifiers. We are looking to combine existing and new audience research to create audience personas for key segments, that can be used to develop targeting and positioning.
Categories (CPV)
- 79310000 Market research services
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