Op COURAGE marketing campaign
NHS England · London
Key facts
- Contract value
- £183,573
- Awarded
- 28 Apr 2022
- Contract starts
- 11 Sep 2022
- Contract ends
- 12 Dec 2022
- Procedure
- Call-off from a framework agreement (framework)
- Buyer type
- Central government
Awarded to
| Supplier | Value |
|---|---|
| 23red | £91,786 |
Description
NHS England required a marketing agency to develop and deliver a targeted national campaign to raise awareness of Op COURAGE: The Veterans Mental Health and Wellbeing Service and increase referrals to it. Specifically, we would like the agency to deliver the following: - pre and post campaign research - message and creative concept development and testing - media planning and buying - campaign creative development / campaign toolkit - delivery of campaign - evaluation of campaign
This was procured through the RM6125 Campaign Solutions 2 framework.
Categories (CPV)
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