Digital Customer Experience and Optimisation Design Services
The Open University · South East
Key facts
- Closing date
- 07 Jun 2021
- Contract starts
- 03 Nov 2021
- Contract ends
- 02 Nov 2025
- Procedure
- Restricted procedure (above threshold)
- Buyer type
- Education
Description
The Open University seeks a provider to help the Digital and Customer Experience team within the OU Marketing and Communication organisation to create and curate effective and compelling digital customer experiences for potential new students such that they can easily Find, Choose and Register for their study with the OU to achieve their study goals and life ambitions.
Summary of Key Requirements ⢠Analysis ⢠Journey Mapping ⢠Journey Design ⢠Digital Maturity ⢠Design Standards ⢠CRM Optimisation ⢠CRO Optimisation ⢠SEO and Content Optimisation
Applicants are in the first instance invited to express an interest, and complete the standard Selection Questionnaire. All tender documents are available to view and download: https://in-tendhost.co.uk/openuniversity/
Categories (CPV)
- 79342000 Marketing services
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