Direct and Digital Marketing Agency Services Contract - AWARD
Key facts
- Contract value
- £4,500,000
- Awarded
- 05 Nov 2019
- Contract starts
- 31 Mar 2020
- Contract ends
- 31 Mar 2025
- Procedure
- Restricted procedure
- Buyer type
- Other public body
Awarded to
| Supplier | Value |
|---|---|
| Havas Helia Ltd | £4,500,000 |
Description
To develop an integrated campaign plan for the acquisition of annual memberships across digital and direct marketing channels to achieve offsite business targets. This does not include Life Members, Corporate Members, Overseas Pass visitors or Travel Trade. The contract is for three years, with an option for a further two years, however please ensure your strategy focuses on the proposal for year one and is accompanied with a vision for how campaigns could develop and roll out. Budget will be a minimum of £1.5m per annum (this can be subject to change) and plans should be scalable depending on future development.
Categories (CPV)
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