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Tenfell
Closed tender
Published 19 Jul 2019

755JR: Contract for the Provision of TV Advertising Space across East Sussex

NHS SOUTH WEST COMMISSIONING SUPPORT

Key facts

Estimated value
£16,000
Closing date
29 Jul 2019
Contract starts
31 Aug 2019
Contract ends
01 Oct 2019
Procedure
Open procedure (below threshold)
Buyer type
Health

Description

Background and Context We are delivering a stop smoking campaign in the East Sussex area, primarily this will take the form of a TV campaign to motivate smokers to quit and increase the number of smokers using the Stop Smoking Services in East Sussex, using a non-linear format.

Service Delivery / Product Requirement The supplier will provide TV media advertising space using a non-linear format of a 30 second TV advert across East Sussex. The advert is a stop smoking advert which has previously been run across the South West and has had Clearcast approval. We require for the following:

• Target audience of all adults over 25 years old • Universal household of approximately 60,000 households • Impressions of 390,000 over a 4 week period starting on 1 September • Includes Local Authority areas of Hastings, Eastbourne, Rother, Wealden & Lewes with the areas of Hastings and Eastbourne to receive more impressions.

Categories (CPV)

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