HMRC Stakeholder Engagement Research
H M REVENUE & CUSTOMS · United Kingdom
Key facts
- Contract value
- £117,444
- Awarded
- 10 Nov 2020
- Contract starts
- 12 Nov 2020
- Contract ends
- 30 Apr 2021
- Procedure
- Call-off from a dynamic purchasing system
- Buyer type
- Central government
Awarded to
| Supplier | Value |
|---|---|
| Yonder Consulting Limited | £117,444 |
Description
The overarching business objectives behind this piece of research are to provide HMRC with a greater understanding of the health of the tax administration system including:
- Stakeholders' perceptions of HMRC's performance against our objectives, and how these perceptions (including key reputational dimensions of familiarity, favourability and advocacy) have changed over time. - How to build trust with stakeholders through HMRC communications. - Stakeholders' priorities and concerns regarding HMRC's programs and work over the past 12 months. - How stakeholders view their role in relation to HMRC. - The impact of perceptions on advocacy/critical friend levels amongst stakeholders and how advocacy can be increased. - How HMRC's reputation amongst stakeholders compares with the reputation of other government departments.
Categories (CPV)
- 79310000 Market research services
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