Multimedia Planning and Buying Framework Agreement
West Midlands Combined Authority · West Midlands
Key facts
- Estimated value
- £500,000
- Closing date
- 31 Mar 2020
- Contract starts
- 30 Apr 2020
- Contract ends
- 30 Apr 2022
- Procedure
- Open procedure (above threshold)
- Buyer type
- Local government
Description
To appoint a forward thinking supplier that will embrace the emergence of new media opportunities and offer a comprehensive range of solutions to suit our specific briefs that grow the WMCA brand. There are two elements to this tender; 1. Media buying of advertising as specified by WMCA 2. Strategic media planning and buying of advertising briefed in by the WMCA communications team to support campaign activity. This will include ROI evaluation, advice and consultancy on innovative and emerging media opportunities, current and future digital trends and customer insight and demographic profiling.
The appointed tenderer will be a full-service agency who can purchase all types of media.
This Framework Agreement will be available and accessible to the West Midlands Growth Company Ltd, other Combined Authorities (CA's) and other public sector bodies in the UK.
Additional information: The procurement documents are available for unrestricted and full direct access, free of charge, at
https://wmca.bravosolution.co.uk/web/login.html
Tenders or requests to participate must be submitted electronically via
https://wmca.bravosolution.co.uk/web/login.html
To express an interest in this opportunity, please register on https://wmca.bravosolution.co.uk/ and the express an interest on the following:
PROJECT_326-Adult Education Budget 2 ITT: itt_736 - ITT for Adult Education Budget 2
Guidance on how to register on the Bravo Solution Portal can be found here: https://www.wmca.org.uk/media/1692/wmca_etendering_supplier_registration_guide_2016,pdf
Categories (CPV)
- 79340000 Advertising and marketing services
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