Provision of Marketing Evaluation Services
Key facts
- Contract value
- £120,500
- Awarded
- 01 Jan 2020
- Contract starts
- 13 Jan 2020
- Contract ends
- 31 Mar 2022
- Procedure
- Open procedure (below threshold)
- Buyer type
- Other public body
Awarded to
| Supplier | Value |
|---|---|
| OPINIUM RESEARCH LLP | £120,500 |
Description
The purpose of this Request for Proposal is to seek offers to supply marketing evaluation partner for the next 3 years. Our annual marketing evaluation requirements are summarised below: 1) Measure perception changes and the impact of our marketing activity a. Understanding how our marketing changes the perceptions of our audiences b. Understanding the impact of creative: e.g. recall, memorability, intent/action, ideally this element can be done as pre-testing to ensure our creative is fit for purpose before we go live
There is also a requirement this year to test our key messages with our audiences:
2) Test key messaging - understanding the resonance and impact of key messaging with our audiences
Each of the above is required for each of our key audiences - international visitors, students and investors. We require the supplier to provide us with the field work. Our in-house research team will provide the analysis and final reports.
Additional information: Please complete the RFP document and the Pricing Schedule and return to London & Partners.
Categories (CPV)
- 79342000 Marketing services
Similar open tenders
Ireland West SDZ Designated Activity Company DAC is seeking consultancy services to support the development of an Aviation Circular Economy Hub at Ireland West Airport Knock.
Location: IrelandBuyer: Mayo County Council
Open tenderCloses 24 Nov, 202619 daysValue €125.00KSource TEDMCC are publishing this competition on behalf of Ireland West SDZ Designated Activity Company. The brief is to undertake the market validation, technical, commercial and operational planning development work necessary to establish the proposed Hub’s viability. The tenderer shall identify an appropriate operating model
Request for the Provision of Consultancy Services for Local Enterprise Office Donegal clients in the EU Geographical Indication boosting Food, Non-food and Tourism sectors in Northern areas Project
Location: IrelandBuyer: Donegal County Council
Open tenderCloses 24 Nov, 202619 daysValue €33.06KSource TEDDonegal County Council, on behalf of the Local Enterprise Office Donegal, is seeking to create a Framework to deliver Consultancy Services for Local Enterprise Office Donegal clients in the EU Geographical Indication boosting Food, Non-food and Tourism sectors in Northern areas Project (GIFT).
Lifford- Stranorlar Community Trails Plan
Location: IrelandBuyer: Ballybofey and Stranorlar Integrated Community Company
Open tenderCloses 24 Nov, 202619 daysValue €24.50KSource TEDBassic Enterprise wish to appoint suitably qualified and experienced professional services and as such now seek quotations from suitably qualified consultants to develop and deliver a Community Trails Plan for the Lifford-Stranorlar Municipal District in County Donegal.
Westgate Vision 2040 - Multi-Disciplinary Design Team (MDDT) Consultancy Service
Location: IrelandBuyer: Louth County Council
Open tenderCloses 25 Nov, 202620 daysValue €900.00KSource TEDDelivery of detailed design, tender and management of construction phase to handover for Westgate Vision Public Realm Scheme Character Area 1 and 2
Footways Maintenance Survey (Lot 3) (2027)
Location: South EastBuyer: West Sussex County Council
Open tenderCloses 10 Nov, 20265 daysValue £60.00kSource Find a TenderWest Sussex County Council are seeking to and identify suitably qualified and interested organisations to obtain road condition data for the highway network for footways and remote cycleways during 2027.
A, B & C Road Conditions Survey (Lot 2) (2027)
Location: South EastBuyer: West Sussex County Council
Open tenderCloses 10 Nov, 20265 daysValue £90.00kSource Find a TenderWest Sussex County Council are seeking to and identify suitably qualified and interested organisations for the provision of A, B and C road condition surveys during 2027.