19-20.CSG.5 Understanding customer perceptions of communications
H M REVENUE & CUSTOMS · United Kingdom
Key facts
- Contract value
- £40,000
- Awarded
- 04 Aug 2019
- Contract starts
- 04 Aug 2019
- Contract ends
- 30 Nov 2019
- Procedure
- Other - Mini competition within Lot 3 of the BEIS Research and Evaluation Framework for suppliers who confirmed their interest in receiving HMRC research commissions. (framework)
- Buyer type
- Central government
Awarded to
| Supplier | Value |
|---|---|
| Ipsos Mori | £40,000 |
Description
This research will involve undertaking in-depth interviews with recipients of communications relating to owing a debt to HMRC and declaring let property income to HMRC. The overall aim of the research is to gather evidence and customer insight to help HMRC to improve the quality and impact of communications campaigns. Participants will be shown specific messages and letters and interviews will explore the clarity of the messages and customer responses to them.
Categories (CPV)
- 73110000 Research services
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