Research Partners Framework
FSCS · United Kingdom
Key facts
- Awarded
- 09 Nov 2018
- Contract starts
- 23 Nov 2018
- Contract ends
- 22 Nov 2020
- Procedure
- Restricted procedure (above threshold)
- Buyer type
- Other public body
Awarded to 6 suppliers
| Supplier | Value |
|---|---|
| DJS Research Ltd | — |
| THE NURSERY RESEARCH & PLANNING LIMITED | — |
| UM a trading division of Mediabrands Limited | — |
| ESA Market Research Limited, | — |
| C M Monitor Ltd (Britain Thinks) | — |
| Market & Opinion Research International Limited t/a Ipsos Mo | — |
Description
Trusted research partners to work collaboratively with us to deliver research and insights which help optimise our customer experience and marketing efforts. While we don't have a set research programme defined at this stage, our first thoughts are that it will be a mix of quantitative and qualitative research methodologies. But what's important is the research delivers insight and helps solve the specific problem identified, regardless of the approach needed to achieve this.
Going forward examples of the type of qualitative and quantitative research FSCS may conduct include:
- creative testing and tracking,
- brand tracking, development and positioning,
- communications and creative concept testing/development,
- customer satisfaction,
- employee engagement,
- journey management,
- market sizing/segmentation,
- proposition development,
- usage and Attitude Studies,
- web/online platform development/usability; user testing.
Additional information: The initial framework term will be 24 months with the option for FSCS to extend on 2 occasions for up-to 12 months each time, therefore making the Effective Service Term a potential total term of 4 years.
The OJEU contract award reference number is below:
2018/S 248-574107
Categories (CPV)
- 79310000 Market research services
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