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Closed tender
Published 01 Mar 2024

2023-657 AHDB PR and Marketing services for Asia

Agriculture and Horticulture Development Board · West Midlands

Key facts

Estimated value
£2,000,000
Closing date
09 Apr 2024
Contract starts
02 Jun 2024
Contract ends
02 Jun 2028
Procedure
Open procedure (above threshold)
Buyer type
Central government

Description

AHDB intend to procure a Contract to a successful Supplier for the provision PR and Marketing services on behalf of AHDB (principally covering beef, lamb and pork, but also dairy products to a lesser extent) across Asia. The successful supplier/agency will be required to have the expertise and experience to identify the right priority markets and market segments, along with the ability to devise the best local strategy to achieve effective market growth in Asia. The successful supplier/agency must also have the language ability to converse in key target markets across Asia, as well as ensuring value for money for levy payers is provided. The Contract is expected to commence on 3rd June 2024. The initial Contract duration is for 2 years with the option to extend (1+1) via single fixed terms. The procurement documents are available for unrestricted and full direct access, free of charge, at https://defra-family.force.com/s/Welcome Any questions, requests to participate or tender submissions must be submitted electronically via this portal.

Categories (CPV)

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